Kolhapur, November 21, 2024: MotoHaus, a venture of KAW Veloce Motors Pvt Ltd (KVMPL), India’s premier bike emporium, has officially launched, promising to redefine the automotive retail landscape in India. MotoHaus combines state-of-the-art innovation and customer-centric services, offering a diverse selection of Electric and Internal Combustion Engine (ICE) motorcycles.
MotoHaus’ debut is headlined by legendary brands like VLF and Brixton Motorcycles, bringing their globally renowned craftsmanship to Indian riders.
MotoHaus operates from KVMPL’s state-of-the-art facility in Kolhapur, which boasts an annual production capacity of 20,000 units. A team of over 300 skilled professionals ensures seamless manufacturing and assembly processes.
Speaking at the launch, Mr. Tushar Shelke, Managing Director of KVMPL, said, “MotoHaus represents the future of two-wheelers in India. With our diverse lineup of ICE and EV motorcycles, we are blending tradition with innovation, delivering an unmatched riding experience for enthusiasts across the country. We are excited to lead India into a new era of motorcycling.”
“At VLF, we are redefining the future of urban mobility with the launch of our electric scooter. India represents a dynamic and rapidly evolving market and VLF is proud to bring our vision of sustainable mobility to this incredible country. This isn’t just a vehicle—it’s a step towards a more sustainable, efficient and connected way of life. Designed with innovation and our customers’ needs at its core, the VLF electric scooter is the perfect blend of style, performance and environmental responsibility. We share MotoHaus’s passion for delivering groundbreaking solutions that enhance the riding experience. This partnership marks an exciting new chapter as we work together to shape the future of sustainable and dynamic transportation,” said Mr. Alessandro Tartarini – Owner of VLF.
MotoHaus is setting up premium retail outlets across Tier 1 and Tier 2 cities, including Mumbai, Pune, Bangalore, Chennai, Jaipur, Ahmedabad and Goa. The brand also plans to open 20 dealerships by mid-2025, ensuring extensive customer access.
Pre-bookings are now open via MotoHaus’ official website, social media official pages and retail outlets. The company aims to sell 10,000 bikes in its first year, with initial deliveries slated for December 2024. Early customers can avail of special introductory pricing.
MotoHaus is projecting 25% year-on-year growth, with plans to introduce additional globally renowned brands by 2026. A robust online platform and dedicated service network will support the retail presence, ensuring unparalleled customer satisfaction.
Introducing the New Lineup:
· VLF Scooters: Designed by Italian visionary Mr. Alessandro Tartarini, VLF blends eco-friendly electric mobility with bold designs.
· VLF Tennis: A premium electric cruiser offering unmatched range and style. A dynamic and compact EV perfect for urban riders.
Legendary Lineup of Motorcycles:
Brixton Motorcycles: Known for their Austrian precision and retro-modern appeal, Brixton’s offerings include:
· Crossfire 500XC: A rugged dual-sport motorcycle designed for adventure enthusiasts.
· Crossfire 500X: A sleek, versatile bike balancing urban riding with long-distance comfort.
· Cromwell 1200: A classic cruiser with timeless design and powerful performance.
· Cromwell 1200X: A bold, refined version of the Cromwell, featuring cutting-edge enhancements.
Pricing:
– VLF Electric scooters price starts at 1,29,999*
– The Brixton motorcycles range starts at 4,74,100* for the Crossfire 500X and Crossfire 500XC. The Cromwell 1200 is priced at 7,83,999*, while the Cromwell 1200X limited edition (100 units) is priced at 9,10,600*.
Chairman and MD of Motohaus India Mr. Tushar Shelke
Chairman and MD of Motohaus India ,Mr. Tushar Shelke at the launch of VLF and Brixton bikes in India